
Post 3 · Closing the Year
As this year comes to an end, I’ve been thinking a lot about time.Not deadlines.Not calendars.Not the pressure we attach to it.Just time itself — steady, patient, and generous.This project, Tiny Little Wins, didn’t start this year.It started more than five years ago.Life simply asked me to live first.And when I look back, what I see isn’t one big defining moment.I see a lifetime of small ones.Three incredible kids.Five different businesses.A 30+ year career in technology.Markets built when there were no playbooks.Ideas that worked.Ideas that didn’t.High points, hard resets, and everything in between.None of it happened all at once.The Internet business in 1997 didn’t succeed because of one bold leap — it grew from tiny decisions made when there was no information, no roadmap, and no guarantee.The scrapbook business didn’t last ten years because of one big launch — it survived and thrived because of reputation built one customer, one event, one relationship at a time. That work still carries us forward today.A 31-year marriage doesn’t happen through grand gestures alone — it’s built through daily commitment. I’m endlessly grateful for my wife, Yamille, the true engine of this ship, who shows up every day with strength, clarity, and love.And maybe most importantly, I’m grateful not only for the gifts of joy, health, friends and family —but for the gift of falling down.For the moments that forced me to stand back up.To recalibrate.To start again — wiser, humbler, stronger.Time never rushed me.It never abandoned me.It simply kept giving me another small chance to move forward.Tiny Little Wins is an acknowledgment of that truth:that a life well lived is rarely built on massive breakthroughs,but on thousands of quiet, often unnoticed wins that compound over decades.As this year closes.I feel thankful.Thankful for what has been.Grounded in where I am.And genuinely excited for everything that’s still ahead.Here’s to time.Here’s to small steps.And here’s to all the tiny little wins that got us here — and will carry us forward.— Juan CarlosP.S. Thank You! Joel Sierra

